The hardest part about being an Amazon seller is figuring out what to sell on Amazon. Product research is a critical step in becoming a successful ecommerce seller.
It’s not as easy as picking a random product, buying it from a supplier, and throwing it up on Amazon. You need to follow specific criteria to ensure proper demand, not too much competition, and profit after costs and fees.
This article will act as a one-stop shop for how to do product research for Amazon. We’ll provide a quick overview of Amazon product research and links to our Live Amazon Product Research Webinar Series!
Check out the full playlist here and don’t forget to subscribe for future episodes!
Before starting your product research journey, you should have set criteria to quickly sort through the products that won’t be a good fit for your business. Product research doesn’t have to be difficult, but you should go in with a plan.
Stick to your criteria and be patient as you comb through hundreds or thousands of products before finding the one!
Below are the criteria that we follow at Jungle Scout:
Jungle Scout has different tools you can use to find high-demand and low-competition products to sell on Amazon. One tool in particular that allows you to search Amazon’s entire product catalog is Product Database.
Easily narrow down your product search by adjusting the many filters available within the tool. Here are the filters that we use we conducting product research:
This is just what we recommend. Take some time to go through the tool and adjust the filters based on your criteria, budget, and product interests.
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